UsingMiles.com, World’s First Frequent Flyer Search Engine, Launches at PhoCusWright

October 13, 2010 – DENVER, CO – UsingMiles.com, the world’s first real-time management and travel search engine for frequent flyers is officially launching its service platform at the Travel Innovation Summit, hosted by the PhoCusWright Conference on Nov 16-18, 2010 in Phoenix, AZ.

UsingMiles.com is pioneering a new level of service for travelers that may represent the biggest evolution in online travel in years. The company’s technology makes it easier for frequent flyers to aggregate, manage, and ultimately make better use of their airline miles and hotel points through a dashboard that tracks all of their loyalty programs in one place.

Furthermore, UsingMiles.com represents the first-ever integrated booking engine that facilitates searching for and booking airline tickets and hotel rooms using cash, miles, or a combination of the two.

Its proprietary recommendation engine calculates the most economical use of a traveler’s miles and informs the user when it is better to redeem miles versus saving them for another time and paying with cash. Recommendations are based on a multi-faceted assessment of the value of the user’s individual accounts in real time. UsingMiles.com goes on to connect the user directly with suppliers to complete the booking process.

“We created UsingMiles.com to help eliminate many of the frustrations that frequent flyers face when trying to make use of their airline miles and hotel points,” says Krista Paul, Co-founder of UsingMiles.com. “Traditionally it has been difficult to keep track of all the rewards programs you belong to and even more painful to find out how those hard earned rewards can be used without spending hours or days figuring it out. UsingMiles.com is the first one-stop-shop for travelers wishing to book trips with miles and/or cash. Our goal is to help travelers manage and utilize their frequent flyer miles like a true monetary asset – just like you would manage your investment portfolio.”

UsingMiles.com is built on a supplier-centric model with a mission to grow rewards programs for suppliers by eliminating marketplace inefficiencies. Suppliers will enjoy incremental revenues from cash-booking leads, sales of additional airline miles/hotel points, and new member subscriptions to their loyalty and/or co-branded credit card rewards programs.

UsingMiles.com has already partnered with several large, well known companies in the travel and retail industries to provide white-label services to replace or enhance current reward program management tools.

To learn more about how UsingMiles.com can generate sales for your company and drive high level travelers to your rewards program, please contact [email protected].

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